innovative
makes
a PRODUCT USEFUL
aesthetic
makes
a product
understandable
unobtrusive
honest
long-lasting
thorough down to the last detail
good design:
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hello there!
I am nikita yUSHEV - may be your next designer and DEveloper on tilda.
One of my core values is simplicity. and I love to bring it to other people's lives. usually – with the help of design.
In the late 1970s genius Dieter Rams set up 10 Principles of Good Design. they represent exactly what I mean talking about simplicity:
I am nikita yUSHEV - may be your next designer and DEveloper on tilda.
One of my core values is simplicity. and I love to bring it to other people's lives. usually – with the help of design.
In the late 1970s genius Dieter Rams set up 10 Principles of Good Design. they represent exactly what I mean talking about simplicity:
hello there!
I am nikita yUSHEV - may be your next designer and DEveloper on tilda.
One of my core values is simplicity. and I love to bring it to other people's lives. usually – with the help of design.
In the late 1970s genius Dieter Rams set up 10 Principles of Good Design. they represent exactly what I mean talking about simplicity:
I am nikita yUSHEV - may be your next designer and DEveloper on tilda.
One of my core values is simplicity. and I love to bring it to other people's lives. usually – with the help of design.
In the late 1970s genius Dieter Rams set up 10 Principles of Good Design. they represent exactly what I mean talking about simplicity:
nikita yushev
nikita yushev
simplicity.
simplicity.
Dieter Rams
Dieter Rams
I think it misses only one point: good design is emotional. it helps to make the feeling you need, so that user stays super-excited about the experience.
super-excited
super-excited
emotional.
emotional.
environmentally friendly
design as possible.
and as little
To make your life simplier, I’ll show you 8 steps of project
from start to finish:
from start to finish:
Briefing
We discuss whole project and all the aspects important to you: business goals, core values, target audience, examples of websites you like, deadlines and budget.
How much
Costs depend on your requirements and project scale. That’s why we are starting with the briefing.
Analysis
I analyse our brifing to set the terms against requirements of both parties. If there is a match we’ll make next step.
Idea
We discuss general visual vector, mood of the project, idea, perfect solution for your needs.
Prototype
I work on art direction and concept (starting with mood-board or few drafts we’ll go to the next stage after your approval)
Development
After the prototype approval, I’ll begin to develop the whole project design. We keep in touch on every step, so you always have a clear insight into the progress.
Quality Assurance
Testing on different browsers and devices so I could find and fix all the possible bugs.
Launch
After your final approval - launch of the project.
To make your life simplier, I’ll show you 8 steps of project
from start to finish:
from start to finish:
Briefing
We discuss whole project and all the aspects important to you: business goals, core values, target audience, examples of websites you like, deadlines and budget.
How much
Costs depend on your requirements and project scale. That’s why we are starting with the briefing.
Analysis
I analyse our brifing to set the terms against requirements of both parties. If there is a match we’ll make next step.
Idea
We discuss general visual vector, mood of the project, idea, perfect solution for your needs.
Prototype
I work on art direction and concept (starting with mood-board or few drafts we’ll go to the next stage after your approval)
Development
After the prototype approval, I’ll begin to develop the whole project design. We keep in touch on every step, so you always have a clear insight into the progress.
Quality Assurance
Testing on different browsers and devices so I could find and fix all the possible bugs.
Launch
After your final approval - launch of the project.
To make your life simplier, I’ll show you 8 steps of project
from start to finish:
from start to finish:
Briefing
We discuss whole project and all the aspects important to you: business goals, core values, target audience, examples of websites you like, deadlines and budget.
How much
Costs depend on your requirements and project scale. That’s why we are starting with the briefing.
Analysis
I analyse our brifing to set the terms against requirements of both parties. If there is a match we’ll make next step.
Idea
We discuss general visual vector, mood of the project, idea, perfect solution for your needs.
Prototype
I work on art direction and concept (starting with mood-board or few drafts we’ll go to the next stage after your approval)
Development
After the prototype approval, I’ll begin to develop the whole project design. We keep in touch on every step, so you always have a clear insight into the progress.
Quality Assurance
Testing on different browsers and devices so I could find and fix all the possible bugs.
Launch
After your final approval - launch of the project.
And here are some of my recent
projects
reka
The project for the brand “reka” - the most delicious and stylish lemonades in my country. GOal: to Help the brand to find a new visual language by creating an esthetic that will outstand “REKA” from all business rivals. solution: elegant, vintage and slightly enigmatic esthetic with thin lines and miniature patterns
1. using creative shapes of frames to refer to the shape of lemonades bottle label
2. bluring rhymes with a bottle glass
/ 01
2024
BRAND VISUAL LANGUAGE
LANDING
SHAPES
RUS
BGID
website for a fresh content and event agency “BGID”. Goal: with zero cases show the projects work and life attitude - fun, honest and careful. solution: Bright contrast of business minimalism and gags. with soft color palette.
1. tame impala “currents” album cover as reference to visualization of coming changes
2. heavy emoji rain breaks the normality
/ 02
2024
I'M OUT OF TAGS
LANDING
EVENT AGENCY
ENG
relotura
Website of the project called "Relotura" that was made to help and to support business in relocation process. Goal: max conversion of participation in project. Viewers: hr, founders and team leads in a stress caused by a forced relocation of their business. Solution: we’ve chosen 3 visual vectors:
1. comfort: smooth colors and gentle gradients
2. functional severity: thin lines and fonts
3. humor: naive illustrations, gifs and memes
/ 03
ANIMATION
MY ILLUSTRATIONS
LANDING
EMOTIONAL DESIGN
2022
KIOSK
Re-design of online store with home plants and accessories called "KIOSK". Goal: to create the unique design with a high-fashion vibes to outstand the store from its business rivals. Solution: we decided to create something radical in terms of visual vector:
1. ULTRA minimalism Of product marking
3. black and white to focus on the product
/ 04
/ go to site /
2. brutal design with a tech estetics
ONLINE STORE
2021
RE-DESIGN
MINIMALISM
BRUTALISM
drinkit
Design of the presentation-book for a coffee shop chain “Drinkit”, project of “Dodo Brands”. Goal: to create a book that will help my client to present Drinkit brand with a style to investors and estate agents. Solution: every page has a Unique wow-effect Design but all of them stay in one common style:
2. frequent usage of brand identity elements to imprint them in viewers mind
1. simple and light design to prevent a distracting from the product
/ 05
PRESENTATION-BOOK
2023
LAYOUT
PRINT
other projects
here are few pieces of other projects i’ve made over the last years. some of them are not online anymore. but why should it stop me from sharing, wright?
/ 06
